Genhouse Project
CASE STUDY • REAL-WORLD SAAS
Research that
changed the product
before it was built.
30 surveys
5 interviews
1 full pivot
Research • Strategy
UX Lead
Valorant UX+
CONCEPT REDESIGN • FEATURE ADDITION
Designing for the moment
after the match ends.
100% task completion
4.6 / 5 rating
5 usability tests
Solo UX/UI Designer & Researcher
Yumme Club: Sweet Cat Type
UX • ILLUSTRATION • PRODUCT
Emotional design backed by strategy.
16 illustrated characters
14 questions
0 email gates
Built in Framer
Solo Designer, Illustrator & Product Lead
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